• Lindsay Becker,
• 25 Apr, 2019

It’s tough out there for a B2B marketer. Your sales reps want better leads. Your CFO wants a more predictable revenue forecast. And you want a better way to measure how your marketing efforts are impacting won deals. Meanwhile, you’re burning through your marketing budget to get more leads in the funnel, only for your sales team to ignore 90% of them.
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